March is Women’s History Month and International Women’s Day is this Monday, March 8. It’s not too late to create a social media campaign to celebrate and honor the women
Why the First Two Lines of Your LinkedIn Post Are Now the Most Important
If you look at this LinkedIn post example, you’ll see why the first two lines of your post are the most important in terms of capturing your reader.
Oftentimes, LinkedIn
How Much Content Should You Give Away for Free on Social Media and Blogs?
As I started to build a following on LinkedIn, I initially worried about giving away too many tips and free content here and on my social media channels.
I wasn’t
Why and How to Create a Meet the Team Social Media Campaign at Your Organization
Implementing a Meet the Team social media campaign is a good idea for any company, both large and small.
These posts are evergreen content – meaning they can be used
LinkedIn Don’t: Using The Who Viewed Your Profile Tool as a Reason to Connect
Here’s a LinkedIn don’t for you that recently happened to me for the first time and was one that I personally found creepy. It was someone using the “I saw
Why You Can Never Spam Your Connections with Your Content on LinkedIn
Did you know that there’s absolutely no way for every single LinkedIn connection of yours to see every single post of yours?
In fact the odds are against you that
How to Find Your Voice on LinkedIn and Have More Success When You Post Updates
I used to have no idea what I was doing on LinkedIn. I would post random motivational quotes or an interesting article or something I wrote and get very little
How to Format Your LinkedIn Posts for Maximum Visibility and Engagement
The way you format your LinkedIn posts is just as important as what you say.
You have just 1300 characters to get the attention of your audience so use them
How to Master LinkedIn While Social Distancing
While social distancing has made it more challenging to build relationships that will turn into referrals and new clients, it is more than easy to do so, thanks to social
Hashtags 101: Why You Should Use Hashtags in Your LinkedIn Posts
I see so many large law firms and every size firm in between – as well as individuals – not using hashtags at all or not using them correctly. This