It’s been a busy week for me not only with regular client work, still unpacking from the move into my dream home and prepping for Thanksgiving (be safe everyone), but
Stefanie M. Marrone
Stefanie Marrone helps law firms and legal service providers effectively tell their stories and find their unique voices. She has worked at some of the most prominent law firms in the world, developing and executing global revenue generating, business development, internal and external communications strategies, including media relations, branding, multi-channel content marketing and thought leadership campaigns. She has particular experience in helping B2B companies and their employees effectively utilize social media platforms such as LinkedIn, Twitter, Facebook and Instagram for business development, revenue generation and visibility.
Stefanie advises law firms of all sizes, professional service firms, B2B companies, recruiters and individuals on the full range of marketing and business development consulting services designed to enhance revenue, retain current clients and achieve greater brand recognition. She also serves as outsourced chief marketing officer/marketing department for small and mid-size law firms.
Over her 20-year legal marketing career, she has worked at and with a broad range of big law, mid-size and small firms, which has given her a valuable perspective of the legal industry.
Connect with her on LinkedIn, Twitter, YouTube, Instagram, sign up for her email list and follow her latest writing on JD Supra.
How to Push Yourself Beyond Your Comfort Zone to Achieve Your Goals
Why You Should Be Patient and go With Your Gut When it Comes to Your Social Media Content
Happy One-Year Anniversary and Adventure to Being an Entrepreneur
The past year had some major highs and lows.
I found myself suddenly single, unemployed, the victim of mean girls and forced to move into a temporary apartment. Then the…
12 Ways to Strengthen Your Professional Relationships and Bring in More Leads
No matter how brilliant a lawyer is, he/she is unlikely to steadily bring in business throughout their career solely through providing high-quality legal services.
In any relationship-driven business, the vast majority of work goes to those who not only do great work but who understand their clients’ businesses inside and out, make their clients look good both internally and externally, and are the kind of people with whom clients genuinely like working.
That being said, building relationships takes patience, persistence and a personal touch, which are skills that all of us can refine and polish.
I’ve put together tips for lawyers at any level focusing on cultivating and strengthening relationships (although they can be adapted to anyone in pretty much any field). I hope they inspire you (and lead to new clients)!
Thank You from the Social Media Butterfly
The last year has had some major highs and lows, but guess what? It’s the one-year anniversary of my company! I’m officially an entrepreneur and a woman-owned business. Here are some things I learned.
Three Things You Might Not Know About LinkedIn
How to Rebrand or Change the Name of Your LinkedIn Company Page or Showcase Page
A question I’ve been getting recently due to a number of companies having organizational changes is “How do I change the name of my company LinkedIn page?”
The answer is it can be done depending on the kind of name change it is and the size of your company, but there are times when you will have to create a new page. You want to avoid creating a new page so that you can retain the follows of all of your employees and alumni who are already linked to the existing LinkedIn page.
Here’s what you need to know about how to do this.
How to and Why You Should Withdraw Some LinkedIn Connection Requests
Did you know that you can withdraw pending LinkedIn connection requests? The person won’t be notified about it.
You can cancel any LinkedIn invitation you’ve sent accidentally, or that you…