Here’s a marketing idea to try: Instead of sending holiday cards, which is the tried and true holiday greeting used by professional service firms and often get lost in the
Sign Up for the Social Media Master Class Training Programs in NYC in December and January!
I’m excited to announce that I’ll be offering a Social Media Master Class in-person training course in December and January in New York City! I’ll offer the course in other
How to Increase Your LinkedIn Company Followers and Personal Network
Every company and business professional should have more than 1000 LinkedIn followers/connections. If you don’t, you aren’t maximizing your network or using LinkedIn effectively. While the number of connections you
How to Use Twitter to Build Your Brand
Using Twitter is a great way to enhance your personal brand as well as your firm brand. It can be hard to find time to write long-form, but tweets are short and you have control over them yourself, making it easy to create and share content on the platform. Importantly, it is also easy to engage with leaders in your practice area or industry, to raise your profile.
Why I Do What I Do
If you know me or have seen me speak, you can tell that I am very passionate about what I do – and it makes it all worthwhile when you
How to Be More Successful with your Content Marketing Efforts
Content marketing can take up a lot of time and effort. I wanted to share some ideas on what actually can make your content marketing efforts successful and worthwhile –
How to Create Social Media Posts That Show Real ROI
I’m often asked how to develop a social media strategy aligned to business development goals, so I thought I’d share a few ideas that I hope inspire you.
- Partner with
How Small Actions Can Yield Big Benefits In Your Marketing & Business Development Efforts
Sometimes the small things right in front of us, by nature easy to do, are the smartest things to advance your marketing and business development efforts. Though these actions may seem small, they can be incredibly rewarding. Sometimes all it takes is picking up the phone or crafting a thoughtful email or just letting Google work for you.
Here are some easy, “low hanging fruit” ideas that can lead to success:
Sneak Peek Q&A with LMA Northeast Regional Conference Keynote Speaker James Kane
As co-chair of the 2019 LMA Northeast Regional Conference, I was so excited when James Kane agreed to be our keynote speaker. I have had a huge professional crush
Join Me For the Ark Group’s Competitive Intelligence in the Modern Law Firm conference this Wednesday 9/25
I’m excited to speak at the ARK Group’s Competitive Intelligence in the Modern Law Firm conference this Wednesday 9/25 in NYC with Amanda Loesch the CMO of Porzio Bromberg &