I don’t know anyone who hasn’t been affected by the pandemic in some way. It’s a hard time for everyone, including me and I want to give back and help
How to Be More Strategic About Which Social Media Platforms You Use
One of the biggest social media myths is that you must have a presence on all of the social platforms in order to be successful at social media.
In fact
20 Ways Small- and Mid-Size Firms Can Appropriately Market Themselves During the Pandemic
I know many of you feel out of sorts right now (that includes me). Our daily routines have been thrown a huge curveball and staying home is our job right now to keep ourselves and others safe against the spread of COVID-19
Remember this too shall pass and things will return to “normal”; your job now is to lay the foundation for when that does happen and also to be ready, willing and able to assist your clients during this time of great change, confusion and stress. Empathy is the single most important characteristic you can have right now to build stronger relationships.
In case you are looking for some “homework” in the marketing and business development area, here are a few ideas to keep you busy during this period.
LinkedIn Implements New System to Limit Company Page Follower Invitations
LinkedIn is implementing a new system to limit how many times a company page manager can send out invitations to their connections to follow their company page.
LinkedIn officially brought
Major Update for LinkedIn Company Pages – You Can Now See Exactly Who is Following You and What to Do With That Information
In what might be the most important update for LinkedIn company pages to date, you can now see your actual LinkedIn company followers (this has been on my LinkedIn wish
Join Me for a Webinar on July 8 on How to Use Images and Hashtags to Enhance Your Content
Hashtags and visuals help get your social media content noticed. You should be incorporating them into your social strategy if you want to have stronger engagement and maximum impact.
Join
How to Effectively use LinkedIn During a Down Market
Now is the time to focus on your LinkedIn profile while you have more free time working from home during the coronavirus.
As so many of us have been forced
How to Easily Build Your LinkedIn Network (Especially in the Time of Social Distancing)
While quality is always better than quantity when it comes to your LinkedIn network, most individuals can increase the number of connections they have on LinkedIn as well as their
Why You Should Use Hashtags on LinkedIn (and How to Develop a Smart Hashtag Strategy)
Here’s a quick LinkedIn tip.
Use hashtags in your posts to amplify the reach of your content.
Hashtags are trending and commonly used search terms on social platforms (a hashtag
How to Easily Expand the Reach and Power of Your Content and Social Media Efforts
Content marketing and social media success is so much more than having good content. It’s about knowing when to post and how to maximize the channels on which you post.