I am excited to announce the launch of the Women Who Wow webinar series especially since it is International Women’s Day.
The webinar will be held on March 24 at
Why You Should Create Women’s History Month and International Women’s Day Social Media Campaign At Your Company
March is Women’s History Month and International Women’s Day is this Monday, March 8. It’s not too late to create a social media campaign to celebrate and honor the women
20 Effective Social Media Best Practices for Any Size Law Firm
You don’t need a big budget or a big team to have a successful social media strategy at a law firm. In fact, I see so many big law firms
Why Choosing The Right Company Swag Is so Important for Your Brand and Business
This morning, I went to use a pen that I got at a conference last year (I really do miss in-person conferences) from a law firm service provider. It’s my
Women Who Wow: Katie Lipp
The next Women Who Wows is Katie Lipp.
Katie is the founder of her employment and business law firm, the Lipp Law Firm, which serves clients in DC,
How to Be More Targeted With Your Social Media Efforts to Achieve Your Goals
There are so many ways to use social media for branding and business development but not all of them are effective.
It’s never been more important to use social media
Why Accurate Headlines Are So Important in Your Content
I recommend you read this Law360 article and my good friend Keith Maziarek’s take on the drivers behind the data.
There’s a great need for legal industry professionals to help
How to Become a Content Creator When You’re Too Busy
If you haven’t started producing regular, high-quality content on your website and social media channels, it’s time to rethink that and it’s time to do it now.
If you don’t
Why You Need to Care About Generation Z When it Comes to Your Marketing Efforts
The marketing industry has been hyper focused on Millennials for the past two decades, but they have already peaked as a percentage of the adult population, making up just over
Why it’s Important to Find Your Authentic Voice When Creating Social Media Posts
Customers aren’t interested in businesses that publish dry, corporate-style social media posts.
Instead, let your brand’s personality shine through in everything you share on social media.
Be yourself. Be authentic.