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How to Become More Strategic (and Efficient) About What You Post on Social Media

By Stefanie M. Marrone on January 2, 2021
Posted in Content Marketing, LinkedIn, Social Media

Here’s an idea for you – stop posting items to social media the way you’ve been posting unless you have a clear strategy.

I find that so many individuals who …

10 Easy Ways to Improve Your LinkedIn Profile Now

By Stefanie M. Marrone on December 28, 2020
Posted in LinkedIn, Motivation, Networking, Personal Branding, Personal Development, Social Media

There’s one week left of 2020 (thank god!). Use it wisely by improving your LinkedIn profile.

Here are some specific things you can do on LinkedIn starting this week to…

A Few Social Media Suggestions for 2021

By Stefanie M. Marrone on December 21, 2020
Posted in LinkedIn, Personal Branding, Social Media

Social media personal and professional use has exploded since Covid-19. This is a good thing because social media really does help to facilitate networking, personal branding and lead generation/business development.…

An Important Trend to Incorporate in Your 2021 Marketing Efforts – Being Socially Conscious

By Stefanie M. Marrone on December 17, 2020
Posted in Corporate Social Responsibility, Diversity & Inclusion, Marketing, Social Media

In Hubspot and Talkwalker’s recent survey on social media trends for 2021, industry experts said the rise of socially conscious audiences is the number one social media trend.

What does…

Never Do This on LinkedIn – Mass Tagging

By Stefanie M. Marrone on December 16, 2020
Posted in LinkedIn, Personal Branding, Social Media

Please don’t tag multiple people in a linked in post because you think it will help increase likes.

One big no-no to do on LinkedIn when creating posts is to…

Networking Success Strategies After Attending a Webinar or Work Conference

By Stefanie M. Marrone on December 14, 2020
Posted in Motivation, Networking, Personal Branding, Social Media

Every conference or webinar is an opportunity to brand yourself and strengthen your professional network. Don’t be one of those people who just heads right out of an event or…

15 Easy Ways to Enhance Your Personal Content Marketing and Social Media Strategy

By Stefanie M. Marrone on December 14, 2020
Posted in Content Marketing, Personal Branding, Social Media

If you are looking for ways to enhance your personal content marketing and social media strategy, look no further. I have some ideas that any professional and business can implement…

LinkedIn Hidden Tool – The LinkedIn Post Inspector

By Stefanie M. Marrone on December 14, 2020
Posted in LinkedIn, Personal Branding, Social Media

Did you know that LinkedIn has a Post Inspector tool? It enables you to see what LinkedIn sees on any URL on the platform, which can be incredibly useful in…

Why You Should Create Holiday Content for Social Media

By Stefanie M. Marrone on December 14, 2020
Posted in Content Marketing, Evergreen Content, Instagram, LinkedIn, Social Media, Twitter

Every holiday is an opportunity to do something creative and differentiating on social media.

Social Media Tip: What to Post When You’re Short on Fresh Ideas

By Stefanie M. Marrone on December 14, 2020
Posted in Content Marketing, Evergreen Content, Social Media

Here’s another tip from my secret sauce to effective social media marketing.

Use evergreen content to highlight your lawyers and firm – particularly when you have nothing to say or …

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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