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15 Easy Ways to Build Your Brand and Boost Your Visibility on LinkedIn

By Stefanie M. Marrone on June 28, 2021
Posted in Business Development, Business Referrals, LinkedIn, Personal Branding, Social Media

Building a strong presence and personal brand on LinkedIn can be done by anyone at any point in their careers. It just requires a commitment of time and effort on…

Why the Notifications Sections of Your LinkedIn Profile Is a Great Business Development Tool

By Stefanie M. Marrone on June 24, 2021
Posted in Business Development, Business Referrals, Career Development, Client Development, LinkedIn, Personal Branding, Social Media

LinkedIn gives you so many reasons to reach out to people in your professional network through its notifications tab for new business jobs, referrals and branding opportunities.

Prompts such as…

How to Really to Build Your Brand and Business on LinkedIn

By Stefanie M. Marrone on June 21, 2021
Posted in Business Development, Content Marketing, LinkedIn, Social Media

The real magic happens on LinkedIn when you start building relationships and are dedicated to providing value to your followers and connections. Here’s how:

☑️ Post relevant and useful content…

Beware of Shady Publications That Want Lawyers to Pay for Ads When Their Clients are Featured in a Magazine Profile

By Stefanie M. Marrone on May 26, 2021
Posted in Legal Directories, Marketing, Reputation Management

There are some legal publishers that have for years been engaging in annoying and intentionally confusing marketing practices that prey upon private practice lawyers at firms with deep pockets.

One…

Replay and Resources on How to Create a Mentally Healthy Workplace at Your Law Firm Webinar

By Stefanie M. Marrone on May 24, 2021
Posted in Business Development, Business Referrals, Motivation, Wellness

Last week, I moderated and spoke on a panel with Gina Passarella, Diane Costigan and Kerrie Mohr on how to create a more mentally healthy workplace at your law firm.…

How to Promote Your Successes and Gain New Clients

By Stefanie M. Marrone on May 19, 2021
Posted in Business Development, Business Referrals, Client Development, Content Marketing, Lead Generation, Personal Branding

Don’t underestimate the power of email marketing and simply letting your contacts know about a victory you achieved on behalf of a client. Case studies help your contacts know more…

How to Use LinkedIn Messenger to Share a Post

By Stefanie M. Marrone on May 15, 2021
Posted in Business Development, Business Referrals, Career Development, Client Development, Content Marketing, Lead Generation, LinkedIn, Personal Branding

Did you know that you can use LinkedIn messenger to easily share a post of your own or someone else with an individual or a group of people? It’s super …

Watch a Replay of the Social Media Butterfly How to Master Your LinkedIn Company Page Webinar

By Stefanie M. Marrone on May 14, 2021
Posted in Content Marketing, LinkedIn, Social Media

If you missed my webinar on how to take your LinkedIn Company Page to the next level – here’s a recording of it.

Your LinkedIn Company Page gives you a…

Why Not Posting Content on LinkedIn is Risky to Your Brand and Business

By Stefanie M. Marrone on May 14, 2021
Posted in Content Marketing, LinkedIn, Personal Branding, Social Media

Here are the top fears and objections I hear when it comes to why business professionals haven’t started posting on LinkedIn to grow their brand or business.

  • What if I

…

Your Top LinkedIn Questions Answered

By Stefanie M. Marrone on May 4, 2021
Posted in LinkedIn, Networking, Personal Branding, Social Media

I’m often asked the same few LinkedIn questions, so I thought it might be helpful to answer them in a new series on the blog.

Q: Should I “like” my…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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