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Why You Should Say Yes to LinkedIn

By Stefanie M. Marrone on September 12, 2019
Posted in Branding, Business Development, Client Development, Lead Generation, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, Social Media

LinkedIn continues to be the most important social media channel for business development. LinkedIn enables you to quickly build and grow relationships, strengthen your brand, and stay top of mind …

15 Reasons Why Your Law Firm Should Use Social Media

By Stefanie M. Marrone on September 10, 2019
Posted in Business Development, Client Development, Lead Generation, LinkedIn, Personal Branding, Personal Development, Social Media

I’m often asked by law firm marketers how they can make the case for why their lawyers and firms should use social media or why it’s worth the time or…

What’s on my LinkedIn Wish List Today

By Stefanie M. Marrone on September 4, 2019
Posted in Branding, Business Development, Business Referrals, Client Development, Lead Generation, LinkedIn

Hey LinkedIn, you’ve been making great strides for your users, but the holidays are coming and there’s so much more you can do to hit some major pain points. Here’s …

How to Ensure Your Firm’s Social Media Strategy Supports Your Business Development Goals

By Stefanie M. Marrone on September 4, 2019
Posted in Business Development, Business Referrals, Client Development, Content Marketing, Lead Generation, LinkedIn, Personal Branding, Reputation Management, Social Media, Twitter

You only have four months to make a real difference in your business development and marketing efforts from now until the end of the year. Social media success is so…

Simple Ways to Use LinkedIn to Grow Your Brand and Network

By Stefanie M. Marrone on September 1, 2019
Posted in Business Development, Client Development, Lead Generation, LinkedIn, Personal Branding, Personal Development, Social Media

LinkedIn is the lowest hanging fruit for keeping your professional network warm. It takes little time and effort to use the platform to build your brand and generate leads. Case…

Catch Me on the Road – Upcoming Fall Speaking Engagements

By Stefanie M. Marrone on August 26, 2019
Posted in Branding, Business Development, Career Development, LinkedIn, Social Media

As summer winds down, I’m happy to report that you’ll be able to catch me on the speaking circuit in a number of cities this fall. Some of the dates…

Social Media Tip: Why Listening to Your Competitors is Important

By Stefanie M. Marrone on August 23, 2019
Posted in Client Development, Content Marketing, LinkedIn, Social Media

Here’s a social media tip for this Friday: 

Social media listening or “spying” 👀 on your competitors has many benefits – you’ll get insights into their followers, the content that…

How to Use LinkedIn to Your Advantage

By Stefanie M. Marrone on August 22, 2019
Posted in Business Development, Career Development, Client Development, Lead Generation, LinkedIn, Networking, Personal Branding, Project Management, Social Media

It’s important to link in with the people you meet in person who you consider worthwhile to extend the relationship online. I could dedicate an entire article to this topic…

New LinkedIn Company Page Enhancements You Need to Know About

By Stefanie M. Marrone on August 20, 2019
Posted in Business Development, Business Referrals, Content Marketing, Lead Generation, LinkedIn, Personal Branding, Social Media

LinkedIn has been busy making updates to its company pages with new features to help businesses drive awareness, engage with followers and bring in leads. The platform is prioritizing content…

You Need to Know About These New LinkedIn Enhancements to Company Pages

By Stefanie M. Marrone on August 16, 2019
Posted in Business Development, Business Referrals, Client Development, Lead Generation, LinkedIn, Marketing, Networking, Personal Branding

In what is the very best news in the entire world for those of us who manage LinkedIn company pages, you can now edit posts from your mobile device!

This…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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