Here’s a social media tip for this Monday: Share your successes on social media but don’t overshare (and spread the love to your top clients/contacts).
What I mean by this
Every company and business professional should have more than 1000 LinkedIn followers/connections. If you don’t, you aren’t maximizing your network or using LinkedIn effectively. While the number of connections you…
Content marketing takes time and effort, but staying top of mind with your target audiences is a key goal to marketing and business development – and providing value-added content is…
Sometimes the small things right in front of us, by nature easy to do, are the smartest things to advance your marketing and business development efforts. Though these actions may seem small, they can be incredibly rewarding. Sometimes all it takes is picking up the phone or crafting a thoughtful email or just letting Google work for you.
Here are some easy, “low hanging fruit” ideas that can lead to success:
If you are a LinkedIn company page administrator, you now have a new tool available called LinkedIn Pages Employee Notifications to easily let your employees know when you’ve posted an…
I was thinking a lot about networking today as I worked on a project for the lawyers at my firm who are participants in our pipeline business development program where we meet monthly and discuss lead generation and client retention, as well as branding strategies. It’s open to lawyers of all levels – from the most junior to the most senior – proving that you are never too young or old to start building your book of business.
I put together some thoughts for them and an exercise for them designed to help them build their professional network, and I thought I would also share it with you in case it was helpful in expanding your networks too.
LinkedIn continues to be the most important social media channel for business development. LinkedIn enables you to quickly build and grow relationships, strengthen your brand, and stay top of mind …