Last night I presented a program on how to encourage lawyers to use LinkedIn more effectively for the New York LMA MarTech SIG Group.
It was my first time back
15 Reasons Why Your Law Firm Should Use Social Media
I’m often asked by law firm marketers how they can make the case for why their lawyers and firms should use social media or why it’s worth the time or
Join Me for an LMA New York Program on How Lawyers Can Enhance Their LinkedIn Presence
Tomorrow is my first time back on the speaking circuit since having a tough few months personally – so many people pretend like everything is great in their personal lives
What’s on my LinkedIn Wish List Today
Hey LinkedIn, you’ve been making great strides for your users, but the holidays are coming and there’s so much more you can do to hit some major pain points. Here’s
How to Ensure Your Firm’s Social Media Strategy Supports Your Business Development Goals
You only have four months to make a real difference in your business development and marketing efforts from now until the end of the year. Social media success is so
Remember to Create a Custom LinkedIn URL
Here’s an easy and essential LinkedIn tip that everyone should do ASAP – create a custom LinkedIn URL. If you don’t, you’ll have a bunch of random characters at the
Simple Ways to Use LinkedIn to Grow Your Brand and Network
LinkedIn is the lowest hanging fruit for keeping your professional network warm. It takes little time and effort to use the platform to build your brand and generate leads. Case
Catch Me on the Road – Upcoming Fall Speaking Engagements
As summer winds down, I’m happy to report that you’ll be able to catch me on the speaking circuit in a number of cities this fall. Some of the dates
How to Use LinkedIn to Your Advantage
It’s important to link in with the people you meet in person who you consider worthwhile to extend the relationship online. I could dedicate an entire article to this topic
The Three Components of a Strong LinkedIn Presence
Always remember with LinkedIn that there are three equally important components to your profile and your presence on the platform:
- building and maintaining a strong, optimized profile
- making strategic connections