For all of those marketing folks and lawyers who ask whether an award or ranking is worth putting on your bio or even worth pursuing in the first place –
How to Make Sure No One Ever Sees Your Posts on LinkedIn
I keep seeing people make the same mistakes on LinkedIn – don’t make these them too, which will guarantee no one will see your posts.
- Don’t mass tag people in
10 Ways Having a Social Media Strategy Can Benefit Your Organization
There are so many reasons to use social media and if you are going to do so, it’s important to create a social media strategy for your organization whether it
How to Get More Active and Effective on LinkedIn
“I should get more active on LinkedIn” is something I hear a lot.
And of course I believe this, but being active on LinkedIn is not just logging on and
Four Ways to Achieve More Success on Social Media
Here are four ways that I’ve achieved success on social media (the Cliffs Notes: being authentic, being responsive, adding value and consistently engaging)
- Be Authentic – we’re drawn to people
Women Who Wow: Deb Knupp
The next woman who wows is Deb Knupp, a Managing Director at GrowthPlay where she works with leaders in the legal, manufacturing, accounting and financial services industries to align
Join Me and Lawyer Extraordinaire Frank Ramos on April 9 for a Webinar on How to Effectively Use LinkedIn Today
I am so excited to present this free webinar on April 9 at 12pm ET on how to use LinkedIn effectively with Frank Ramos (who is LinkedIn famous as far
How to Create a Realistic Plan for Business Development
It’s so easy to put off business development and marketing – especially now when we are still social distancing. But it’s actually never been more important to invest in your
Case Study on How I Increased a Law Firm’s Presence on LinkedIn
LinkedIn presents an excellent opportunity for lawyers in every practice area and industry to share useful and engaging content with potential and current clients.
Because LinkedIn gives you access to
Women Who Wow: Alice Simons
Alice Simons is a marketing, communications and business development professional with more than 20 years of experience in the for- and non- profit sectors.
In her current role as Marketing Communications Manager at national boutique consumer and commercial financial services compliance law firm Hudson Cook, she plans and executes strategic marketing campaigns, including digital content marketing, brand management, PR and client outreach.
She began her career in non-profit annual fund development roles at the New York Philharmonic and Mann Center for the Performing Arts before transitioning to a marketing role at a consulting/law firm. In 2018, she became the first in-house marketer at Hudson Cook.
Alice is a lifelong volunteer for various community organizations, including Special Olympics, the Annapolis Opera and Annapolis Film Festival. She currently serves as member-at-large on LMA’s Baltimore Local Steering Committee and on the Marketing and Business Partner Committees for the American Financial Services Association.
Learn more about her in this Women Who Wow profile.