Did you know that you can now create LinkedIn posts up to 3000 characters versus 1300?
But remember that longer isn’t always better.
There are four types of LinkedIn posts
How to Promote Your Successes and Gain New Clients
Don’t underestimate the power of email marketing and simply letting your contacts know about a victory you achieved on behalf of a client. Case studies help your contacts know more
How to Use LinkedIn Messenger to Share a Post
Did you know that you can use LinkedIn messenger to easily share a post of your own or someone else with an individual or a group of people? It’s super
10 Ways Having a Social Media Strategy Can Benefit Your Organization
There are so many reasons to use social media and if you are going to do so, it’s important to create a social media strategy for your organization whether it
Women Who Wow: Deb Knupp
The next woman who wows is Deb Knupp, a Managing Director at GrowthPlay where she works with leaders in the legal, manufacturing, accounting and financial services industries to align
Why Moving Around Jobs Shouldn’t Be a Black Mark on Your Resume Anymore
I’ve had a few one and two-year stints at various jobs and have found myself explaining why when I applied for other roles in the past.
I’ve often felt like
Join Me and Lawyer Extraordinaire Frank Ramos on April 9 for a Webinar on How to Effectively Use LinkedIn Today
I am so excited to present this free webinar on April 9 at 12pm ET on how to use LinkedIn effectively with Frank Ramos (who is LinkedIn famous as far
Women Who Wow: Ali Anechiarico
As the Director of Marketing for the largest CPA firm in Albany, Teal, Becker and Chiaramonte CPAs, Ali Anechiarico oversees and implements all marketing initiatives designed to grow the TBC brand and expand the reach of the firm’s portfolio of accounting, tax and advisory services.
Prior to joining TBC, Ali oversaw all marketing initiatives for a leading intellectual property law firm in Albany. She has extensive experience with professional services marketing including event planning, email marketing, advertising, branding and business development.
Ali has volunteered for many organizations and is currently President-Elect for the American Marketing Association Capital Region and on the Advisory Committee for CPAmerica.
Ali and I met several years ago through the Legal Marketing Association. She was part of the Upstate NY chapter and let’s just say there weren’t many people in it so she was looking for more people to engage with and more people to bounce ideas off of especially since she was a solo marketer. We immediately hit it off, and I was so happy to be a mentor of sorts to her. We were able to finally meet in person at a local event in New York City and then spent more time together at an LMA National Conference. I’m so glad our paths crossed.
How to Create a Realistic Plan for Business Development
It’s so easy to put off business development and marketing – especially now when we are still social distancing. But it’s actually never been more important to invest in your
Case Study on How I Increased a Law Firm’s Presence on LinkedIn
LinkedIn presents an excellent opportunity for lawyers in every practice area and industry to share useful and engaging content with potential and current clients.
Because LinkedIn gives you access to