Most people aren’t utilizing social media – particularly LinkedIn – for promoting their brand or growing their business.
In fact just one percent of people who use LinkedIn actually post
How to Create a Strong LinkedIn Profile Cover Image
One of the most important areas on your LinkedIn profile that most professionals and businesses don’t properly optimize is the cover image area.
So how can you do it better
20 Social Media Content Ideas Anyone Can Do Starting Today
So you want to start writing more on LinkedIn but you sometimes struggle to come up with content ideas? I’ve got you covered!
Here are 20 content prompts to inspire
How to Use the CDC Fumbling Guidance in Your Marketing Strategy
You’ve no doubt seen the hilarious memes on social media poking fun at the CDC’s ever changing quarantine guidance.
My favorite was “the CDC recommends that you wear jeans and
The Three Questions You Should Ask Yourself Before You Post Anything to Social Media
Before I post anything to social media, my rule of thumb is to ask myself the following questions:
- Will anyone but me care about this?
- Does this help anyone else?
Why it’s Important to Only Do Marketing Activities That Really Interest You
I’m going to give you some unconventional advice today.
You don’t need a blog. Or a podcast. Or an Instagram. Or a TikTok. Or to even post on LinkedIn.
What
Why You Should Never Use Caps in Your LinkedIn Profile
When you put anything in all caps on LinkedIn, it’s equivalent of yelling at people. Please don’t. Here’s why.
Your name, your headline and the content in your bio should
Why LinkedIn Should Not Be Treated Like a Dating Web Site
I can’t tell you how many messages I receive on LinkedIn every week where men inappropriately comment about my looks or ask me on a date.
Reminder – LinkedIn was
10 Ways to Create More Compelling Content
Stop the scroll. This three-word social media strategy is simple, easy to remember and is vital to your social media success on every platform whether you are trying to
20 Effective Social Media Best Practices for Any Size Law Firm
Being effective on social media in professional services takes planning, creativity and participation from lawyers and employees, but you really don’t need a big budget or a big team to