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10 Ways to Create More Compelling Content

By Stefanie M. Marrone on January 3, 2022
Posted in Branding, Business Development, Content Marketing, hashtags, Lead Generation, LinkedIn, Personal Branding, Social Media, Video

Stop the scroll. This three-word social media strategy is simple, easy to remember and is vital to your social media success on every platform whether you are trying to…

Why You Should Use Video in Your LinkedIn Strategy

By Stefanie M. Marrone on December 14, 2021
Posted in Content Marketing, LinkedIn, Marketing, Personal Branding, Social Media, Video

Creating video for Linkedin is well worth the time and effort because it helps you connect with your followers in a way the written word doesn’t.

Also most people aren’t…

Why Video Needs to Be Part of Your Social Media Strategy

By Stefanie M. Marrone on December 2, 2021
Posted in Branding, Business Development, Business Referrals, Career Development, Content Marketing, Evergreen Content, Video

When it comes to social media content, video is one of the fastest ways to build your thought leadership and outperforms any other medium when it comes to trust and…

How to Create a Successful YouTube Marketing Strategy

By Stefanie M. Marrone on October 11, 2021
Posted in Business Development, Content Marketing, LinkedIn, Marketing, Personal Branding, SEO, Social Media, Video

Building a successful YouTube channel is not easy!

I regularly post what I think is helpful content on my YouTube channel and have been trying to build an audience for…

How to Get Started Creating Videos for Social Media

By Stefanie M. Marrone on October 9, 2021
Posted in Content Marketing, Law firms, LinkedIn, Personal Branding, Social Media, Video

Creating video for social media it’s not easy, but it is well worth the time and effort.

Video content typically performs best with most social media platform algorithms, because it…

How to Increase Readership for Your Blog

By Stefanie M. Marrone on October 5, 2021
Posted in Blogging, Business Referrals, Client Development, Content Marketing, Legal Recruiting, LinkedIn, Marketing, Motivation, Networking, Personal Branding, Personal Development, SEO, Social Media, Twitter, Video, Web site

When I first started my blog it hardly got any traffic. I spent many hours writing content for it and was quickly discouraged. Writing great content doesn’t mean your blog…

Why All of Your Social Media Videos Should Include Captions

By Stefanie M. Marrone on August 30, 2021
Posted in Branding, Client Development, Content Marketing, Evergreen Content, Law firms, Lead Generation, LinkedIn, Marketing, Motivation, Personal Branding, Personal Development, Social Media, Video

If you’re not using video content on your social media channels you’re missing out on engaging with your audiences through a very effective medium where they get to really know…

Why What You Post on Social Media Is More Important Than How Often You Post

By Stefanie M. Marrone on August 2, 2021
Posted in Business Development, Career Development, Client Development, Facebook, Instagram, Law firms, LinkedIn, Marketing, Social Media, Twitter, Video

In this video I explore why what you post on social media is more important than how often you post.

Many people think you need to post every single day…

A Cool Idea on How Law Firms Can Smartly Repurpose Their Client Alerts

By Stefanie M. Marrone on July 19, 2021
Posted in Branding, Business Development, Business Referrals, Law firms, Lead Generation, Marketing, Personal Branding, Video

I have an idea on how to make your client alerts work harder and smarter for you.

Do an analysis through email marketing and your social media analytics to see…

How to Effectively Repurpose Your Video Content

By Stefanie M. Marrone on April 27, 2021
Posted in Content Marketing, Marketing, Social Media, Video

Videos and webinars take a long time to prepare, so it’s important to get as much value as you can from them.

For the most part, people don’t want to…

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Stefanie Marrone advises law firms (of all sizes), professional service firms, legal tech and B2B companies, professional associations and individuals on the full range of marketing and business development consulting services

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