Join me for a virtual program this Friday 5/15 at 1pm on how to take your social media graphics (and bring video, podcasts and thought leadership) to the next level

With so much content being produced right now, it’s important to keep in mind some best practices to ensure your content cuts through the noise and reaches your target audience. Here are a few tips you can implement today that will have a lasting impact on your content efforts.

I wrote a new article for Law.com and the Mid-Market Report on “How To Maintain and Build Your Business During COVID-19.”

As I note, the most important question you should

Online networking has never been more important than it is today. With all that is going in the world, you don’t want to be in the position to overhaul your LinkedIn profile and build your connections if you should be in the position of losing your job or being furloughed. Also, online networking is now even much more important than it was before the coronavirus pandemic. It’s our primary way of remaining connected to and top of mind with our professional contacts.

You should always keep your network “warm” and your LinkedIn connections updated because at some point, you’ll need them. Here’s a plan for how build and maximize your LinkedIn presence now and in the future.