Here’s an idea – why should you reinvent the content wheel when you don’t have to? Especially when time is money.
I have so much content in my archives and
How to Remove Rogue People and Former Employees From Your LinkedIn Company Page
I am often asked how to remove former employees who still say they work at your organization as well as rogue/random people who never worked at your organization in the
Why You Should Host Virtual Events Especially Now
Pivot has become my new middle name.
I’ve been hosting an ugly holiday sweater party/contest for the past 10 years. I wasn’t about to let the pandemic ruin it, so
LinkedIn Launches Career Explorer Tool for Job Seekers
LinkedIn recently launched a Career Explorer tool which is designed to help members find possible job transitions, based on their profile and LinkedIn insights into their skills based on 36K
How to Use LinkedIn During this Virtual Holiday Season
There’s one month left of 2020 (thank god!). Let’s use it wisely and spend December (and beyond) building strong personal brand on LinkedIn especially since we aren’t going to the
How to Build a Strong Personal Brand on LinkedIn
It’s really easy to build a strong personal brand on LinkedIn.
It requires a commitment of time and effort on your part to share, comment and like posts, as well
How to Be More Confident and Believe in Yourself
Because so many bad things have happened to me over the past year and a half, I automatically always assume the worst. It’s a habit I’m trying to break, but
LinkedIn Hidden Feature: Create a Newsletter on LinkedIn
LinkedIn is rolling out yet another new feature to its users – the ability to create newsletters on its platform.
Some LinkedIn users have the ability to write about a
Social Media Tip: Write Content as You Actually Speak
Here’s a basic but often overlooked media tip: Write your social content as you actually speak.
Did you know that reading online content is 25% slower than when reading in
25 Ways to Strengthen Your Business and Brand Before 2021
We almost made it through 2020. What a blur. I hope you’ve been marketing yourself and your firm as this is not the year to take a break from marketing, business development and social media.
Even under the best circumstances, it’s incredibly important to ensure your current clients are happy and that you are consistently generating new sources of leads and referrals, as well as visibility.
With the pandemic still looming over our heads and the second wave upon us, this is the time to focus on your ongoing business development and branding efforts.
Here are 25 ideas on how to do that, which involves shifting your strategy from in-person networking and client entertaining to demonstrating client-care and empathy in all you do and having a strong online presence and thought leadership platform.