I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.
I knew the post would do well, but it not this
How to Celebrate National Paralegal Day on Social Media
National Paralegal Day is October 23, a day that honors the work of paralegals and legal assistants in law offices throughout the United States.
Why does it matter to you?
How to Use Canva to Add Visual Interest and Engagement to Your Social Media Posts
If you’re not using visuals in your social media posts, you need to. Like right now.
Remember, visuals make your readers stop and pay attention. Your entire goal when creating
Upcoming Virtual Course on How to Effectively Use Canva to Create Simple Graphics to Build Your Brand and Business
I’ve been asked by a few industry colleagues to offer a Canva workshop as we are all doing more with less. That’s the online tool that I use to create
How to Use Social Media to Build Strong Relationships
I see so many people post content on social media that is self-promotional and all about themselves. Here’s why that’s a big mistake and a more effective alternative approach.
Supporting
How to Create Content That Your Clients Actually Want
The newly launched NIL (Name Image and Likeness) Legislation Tracker by Saul Ewing Arnstein & Lehr LLP is a great example of a law firm creating a useful product that
How I Went Viral on LinkedIn and What You Can Learn From It
My last LinkedIn post went viral(!). At the time of me publishing this post it had 700,000 views and nearly 8,000 likes. I also had 3,500 new LinkedIn connection requests
How to Make Your Content Work More Effectively for You
Time is money and that’s one of the main reasons you should reuse and repurpose your content.
I delved into this issue at my repurposing content webinar yesterday and provided
How to Create Social Media Visuals When You’re Not a Graphic Designer
Join me for a free virtual uprogram on November 12 at 12:30pm ET on how to take your social media graphics (and bring video, podcasts and thought leadership) to the
How to Make Your Content Less Boring and Forgettable
Most content on LinkedIn is boring. It’s dry. It has no personality. It’s forgettable. And it’s too self-promotional.
The best way to sell yourself and your services to provide value