Leslie Valenza is a communications professional with 15 years of legal marketing experience. As a vice president at Poston Communications, she manages the development of a range of knowledge-based content
Why Business Professionals Should Start Using LinkedIn Today
When is the right time to start using LinkedIn more? Or to start posting on LinkedIn?
Welll how about today or this week?
Don’t put it off any longer.
How to Turn on Creator Mode on LinkedIn
If you haven’t turned on Creator Mode on LinkedIn, now is the time to do it. Especially if you are a content creator and especially if you are trying
Five LinkedIn Bad Manners to Avoid That can Hurt Your Professional Brand
Do you have good LinkedIn manners?
For the most part most people do. But it’s really important to be a good corporate citizen on LinkedIn in order to build your
Why Training Your Employees on LinkedIn Is so Important Today
Providing LinkedIn training to your employees is a smart investment worth making for many reasons.
For starters, to be truly successful at LinkedIn as an organization and to harness the
17 Actions You Can Take to Build Your Brand and Business
If you’re ready to start doing more marketing but you aren’t sure where to start or exactly where you should focus, here are some ideas for things you can do
Women Who Wow: Betsi Roach
The next Woman Who Wows is Betsi Roach, who I have known for many years when she was the executive director of the Legal Marketing Association. Betsi led the
How to Create a Strong LinkedIn Profile Cover Image
One of the most important areas on your LinkedIn profile that most professionals and businesses don’t properly optimize is the cover image area.
So how can you do it better
Why it’s Important to Only Do Marketing Activities That Really Interest You
I’m going to give you some unconventional advice today.
You don’t need a blog. Or a podcast. Or an Instagram. Or a TikTok. Or to even post on LinkedIn.
What
Women Who Wow: Silvia Coulter
In this installment of Women Who Wow, learn more about Silvia Coulter.
Silvia Coulter is a Co-founding Principal of LawVision, and is one of the legal industry’s most experienced