women's initatives

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I started the Women Who Wow series to coincide with Women’s History Month, but since news related to COVID-19 has consumed us, I’ve decided to continue running the series throughout the year, because there are just too many amazing women to fit into one month.

One of those amazing women is New York-based Brandie Knox, the principal and creative director of Knox Design Strategy. I met Brandie several years ago through the Legal Marketing Association, and we hit it off right away. I admire her for her entrepreneurial spirit, her creativity and her kindness.

Learn more about Brandie and her career path.

Alexis Robertson is the next Woman Who Wows. I met Alexis through LinkedIn and have admired her thoughtful posts. It’s another reason why online networking is so important – she lives in Chicago and I live in NYC but I feel very connected to her.

She is currently the director of diversity & inclusion for Foley & Lardner LLP where she provides firm-wide strategic direction and oversight on all diversity and inclusion related matters.

Alexis joined Foley from Baker McKenzie, where she was North America manager of Diversity & Inclusion. Prior to joining Baker McKenzie, Alexis spent two years as a Legal Recruiting Director for The Partners Group where she focused on placing diverse attorneys with law firms and corporations.

Alexis earned her law degree from the University of Michigan Law School and practiced with Kirkland & Ellis and Seyfarth Shaw following graduation. She earned her undergraduate degree from the American University in Washington, D.C.

Learn more about her.

I asked Orange County-based Gia Altreche to be part of the Women Who Wow series because she is a leader in the legal marketing industry and an advocate for the profession and diversity & inclusion. Gia is the Director of Business Development and Marketing at Newmeyer & Dillion LLP and serves as co-chair of the Legal Marketing Association’s Diversity & Inclusion Committee and Shared Interest Group. Learn more about her below.

Why did you choose your profession?

Technically it chose me. It was during a post-college adventure to find a marriage between the legal field (initially intending to go to law school), and human communication (a love I found in my last year in college, which slightly derailed the initial focus) that ended with my resume miraculously in the hands of my now mentor, who was the Head of Business Development & Marketing at a major law firm in Phoenix, AZ. Talk about the power of networking!

At the time, I didn’t know legal marketing existed, but quickly learned it offered access to both play a role in advocating for my community, while continuing to study and nurture the role of human connection in business. Plus, being surrounded by the crème of the crop legal minds across a variety of industries, seeking out continuous education on the ever evolving role and how I could support their efforts was greatly satisfying. Learn more about her and her career path below.

Although we are dealing with a world pandemic, March is Women’s History Month – that has fallen by the wayside of course with the more important news of the coronavirus. I still wanted to continue this series beyond March and throughout the year, because I think we can all use some non-COVID-19 news.

The next person in the Women Who Wow series is Deborah Scaringi. I met Deb through my work with the Legal Marketing Association when we both served on the first northeast region board together. I have long admired Deb for her poise, thoughtfulness and ability to see a situation from 10,000 feet. I asked her to be a part of the LMA Northeast Regional Conference planning committee last year because I tremendously value her input, and she provided so many great insights. I would always want Deb on my team. Deb is based in Boston and consults for law firms on a wide range of marketing and business development issues. Learn more about her.