I often partner with Frank Ramos (who is in my opinion the lawyer with the most powerful lawyer on LinkedIn). I will share his words of wisdom from time to
Women Who Wow: Laura Frederick
Laura Frederick is a commercial contracts attorney with 25 years of experience at international law firms like Morrison & Foerster and cutting edge companies like Tesla.
She is the Managing Attorney at Laura Frederick Law PLLC, a boutique law firm in Austin, Texas that helps sophisticated businesses with their vendor contracts. She also is the Founder and President of How to Contract, a training and skills platform for lawyers and professionals to learn how we draft and negotiate contracts in the real world. How to Contract features a robust community of 240+ contract enthusiasts in the How to Contract Network. Laura posts daily practical contract tips on LinkedIn (you can follow her here).
Last year, she published Practical Tips on How to Contract, a best-selling book full of practical drafting and negotiating contract techniques and tactics in her book.
I met Laura on LinkedIn (of course!) – and I love her voice on LinkedIn and her uniqueness on the platform. She really does stand out in the sea of sameness with so many lawyers. Learn more about her in this Women Who Wow profile.
Four Ways to Achieve More Success on Social Media
Here are four ways that I’ve achieved success on social media (the Cliffs Notes: being authentic, being responsive, adding value and consistently engaging)
- Be Authentic – we’re drawn to people
Women Who Wow: Misty Leon
The next woman who wows is Dallas-based employee benefits and executive compensation lawyer Misty Leon. Misty is a tax lawyer who also specializes in laws that apply to employer-sponsored benefit plans, such as ERISA, the Affordable Care Act, COBRA and HIPAA.
Misty has represented both public and private employers, including state and local governmental entities. She has extensive experience representing companies that provide services to employee benefit plans, which means she’s seen both sides of many employee benefit transactions. She worked at several global firms and now is at an employee benefits boutique firm where she says she is able to continue doing interesting work with more flexibility and direction over her practice.
In addition to practicing law, Misty is interested in innovating and improving upon the delivery of legal services to clients.
Learn more about her in this Women Who Wow profile and connect with her on LinkedIn.
Why You Are the Most Important Component of Creating Your Own Successful Social Media Strategy
Recently a potential client reached out to me because she wanted me to create a social media strategy for her. She said to me, “I admire what you’ve done to
Women Who Wow: Deb Knupp
The next woman who wows is Deb Knupp, a Managing Director at GrowthPlay where she works with leaders in the legal, manufacturing, accounting and financial services industries to align
Why When You Post Content to LinkedIn Is Just as Important as What You Post
There IS a right and wrong time to post content on LinkedIn IF you want to make sure that your content has maximum impact. And who doesn’t?
I wish there
Women Who Wow: Lynn Tellefsen-Stehle
Lynn Tellefsen-Stehle is the next woman who wows. She is the Chief Marketing Officer at Wilentz, where she directs the marketing, business development and communications strategy and operations for one of New Jersey’s largest and most successful law firms.
In addition to being a leading CMBDO, Lynn has the opportunity to explore her entrepreneurial side as the co-owner of a farm-to-table restaurant, Cave Bistro, at the Jersey Shore with her husband. It’s a great example of how women can be business owners while have a satisfying, progressive career. Learn more about her restaurant. And learn more about Lynn below.
The Kinds of People You Should Continue to Socially Distance From Long After the Pandemic
As an extroverted extrovert, social distancing was not easy for me. But now that restrictions are starting to lift and many of us have already gotten the vaccine, we will
How a Social Media Strategy Can Benefit Your Law Firm
What can social media do for your law firm? An effective social media strategy can:
- Showcase your firm’s expertise and increase brand awareness for your lawyers and your firm
- Serve