If you want people to share your content, you need to make it easy for them to do it.
This is one of the main reasons why I see low
Tips to Go Viral on LinkedIn
I’m often asked how you can get a post to go viral on LinkedIn. It doesn’t happen often but it can. I recently got 1 million views and 12,000 likes
Podcast: Social Media, Content Marketing and Networking Tips for Lawyers
The National Law Review recently featured me on its podcast on all the reasons why lawyers need to use social media, content marketing and networking. Some highlights:
The firms that
The Three Step Formula for LinkedIn Success
Do you want to know why your LinkedIn posts aren’t doing as well as they could be?
They’re too much about you.
They’re not helpful.
They’re not written with your
How to Use Your Law Firm Web Site for Branding, Lead Generation and Recruiting
Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages
Learn How You Can Go Viral on LinkedIn Like I Did
I’m doing a free LinkedIn virtual training next Wednesday at 12:30pm ET on how one of my posts went viral (even I was shocked that it got 1 million views
Quick Actions to Take on LinkedIn to Build Your Brand, Connections and Business
Here are a few quick actions you can take on LinkedIn to meaningfully engage with connections, strengthen your brand, be a subject matter expert and bring in leads.
And the
Six Reasons Why Your Law Firm Should Have an Alumni Relations Program
A strong alumni relations program at your law firm is a mutually benefical relationship that helps both law firms and your former employees.
As I shared on the recent How
The Simple Reasons Why Your LinkedIn Posts Aren’t Doing as Well as They Should Be
Here are the simple reasons why your LinkedIn posts aren’t doing as well as they could be.
They are too much about you.
They’re not written with your audience in