Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
Quick Actions to Take on LinkedIn to Build Your Brand, Connections and Business
Here are a few quick actions you can take on LinkedIn to meaningfully engage with connections, strengthen your brand, be a subject matter expert and bring in leads.
And the
Six Reasons Why Your Law Firm Should Have an Alumni Relations Program
A strong alumni relations program at your law firm is a mutually benefical relationship that helps both law firms and your former employees.
As I shared on the recent How
What to Avoid Doing on LinkedIn – Social Media Nightmares
In the spirit of Halloween, I’ve put together a few common social media nightmares that I see here on LinkedIn.
They undermine the success of your personal branding and business
The Simple Reasons Why Your LinkedIn Posts Aren’t Doing as Well as They Should Be
Here are the simple reasons why your LinkedIn posts aren’t doing as well as they could be.
They are too much about you.
They’re not written with your audience in
What Do In-House Counsel Really Want From Their Law Firms?
2021 has been an unprecedented year in the legal industry. While firms were cautious during the first part of Covid, they emerged late last fall and into 2021 with a
Free Webinar on November 10 – How to Go Viral on LinkedIn
I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.
I knew the post would do well, but it not this
Why You Shouldn’t Feel Bad for Blocking, Deleting or Unfollowing People on Social Media
Unfollow. Delete. Block. Repeat.
Who follows you and who you follow on social media is completely in your hands.
You have total control over who has access to you on
The Two Things You Must Do on Your LinkedIn Profile Today
In this video, I discuss the two things business professionals need to do on LinkedIn today.
What are they?
- Customize your profile URL.
- Upload an image in the cover image
How to Create Content That Your Clients Actually Want
The newly launched NIL (Name Image and Likeness) Legislation Tracker by Saul Ewing Arnstein & Lehr LLP is a great example of a law firm creating a useful product that