Have you heard the saying don’t put all your eggs in one basket? Well it’s so true for business professionals, especially lawyers.
Diversifying your client base is crucial for lawyers.
Leslie Valenza is a communications professional with 15 years of legal marketing experience. As a vice president at Poston Communications, she manages the development of a range of knowledge-based content…
If you want a compelling reason about why you should start using LinkedIn today – here it is.
LinkedIn has high domain authority so you WILL be found in all…
“What’s the difference between following and connecting with someone on LinkedIn?”
I am often asked this question, and so I thought I would dedicate a blog post to it, in…
It’s one thing to create social media posts, events and web site content to support diversity and women’s initiatives, or to say that your firm has a diversity program, but…
Educational webinars are one of the most effective forms of marketing for generating leads, promoting your business and its employees, and boosting conversions for professional service organizations.
But once the…
If you’re ready to start doing more marketing but you aren’t sure where to start or exactly where you should focus, here are some ideas for things you can do…