Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
Business Development
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages
…
Learn How You Can Go Viral on LinkedIn Like I Did
I’m doing a free LinkedIn virtual training next Wednesday at 12:30pm ET on how one of my posts went viral (even I was shocked that it got 1 million views…
Quick Actions to Take on LinkedIn to Build Your Brand, Connections and Business
Here are a few quick actions you can take on LinkedIn to meaningfully engage with connections, strengthen your brand, be a subject matter expert and bring in leads.
And the…
Six Reasons Why Your Law Firm Should Have an Alumni Relations Program
A strong alumni relations program at your law firm is a mutually benefical relationship that helps both law firms and your former employees.
As I shared on the recent How …
How to Get More Media Coverage for Yourself
What to Avoid Doing on LinkedIn – Social Media Nightmares
In the spirit of Halloween, I’ve put together a few common social media nightmares that I see here on LinkedIn.
They undermine the success of your personal branding and business…
The Simple Reasons Why Your LinkedIn Posts Aren’t Doing as Well as They Should Be
Here are the simple reasons why your LinkedIn posts aren’t doing as well as they could be.

They are too much about you.
They’re not written with your audience in…
What Do In-House Counsel Really Want From Their Law Firms?
Free Webinar on November 10 – How to Go Viral on LinkedIn
I recently went viral on LinkedIn, getting over one million views and 10,000 likes on a single post.
I knew the post would do well, but it not this…