Do you have reporters on your client alert and article email list?
If not, you should add them.
Why? Well I’ve had many occasions when a simple email blast I
How to Write Better Social Media Posts Announcing Your Super Lawyers or Chambers Rankings
Here’s how to write better social media posts to promote your legal guide rankings such as Chambers or Super Lawyers.
Don’t make it all about you or start off with
LinkedIn Company Page Basics
Here are a few LinkedIn Company Page basic steps to take to optimize your page and help it obtain greater visibility.
- Banner image: Select an image for the top of
How to Increase Readership for Your Blog
When I first started my blog it hardly got any traffic. I spent many hours writing content for it and was quickly discouraged. Writing great content doesn’t mean your blog
Five Ways to Easily Turn Online Connections Into Offline Business
It’s great to have a large number of connections on LinkedIn, but if the relationship never leaves the site, what’s the point?
Networking is so important today.
Create connections that
How Promoting Others Helps you Promote Yourself
I see so many people post content on social media that is self-promotional and all about themselves.
This is a big mistake when it comes to personal branding.
Supporting and
How to Create a More Effective Content Marketing Strategy
There are so many ways to maximize your content so it has a stronger impact.
There’s also much content out there but not all of it is good. And you
Why You Should Create an Alumni Relations Program at Your Law Firm
There are endless benefits for you (the law firm) and your alumni to stay in touch with each other.
It’s a mutually beneficial relationship.
It doesn’t matter how big or
How to Make LinkedIn Work For You
If you want LinkedIn to help you build your brand and business, you need to put in the work to build meaningful relationships, post content that is of value to
Spotlight on Stroock, Stroock & Lavan’s Innovative Real Estate Fast Forward Tool
It takes a lot to impress me when it comes to law firm marketing initiatives after working in this industry for 20+ years, so when I see something that is