The newly launched NIL (Name Image and Likeness) Legislation Tracker by Saul Ewing Arnstein & Lehr LLP is a great example of a law firm creating a useful product that
How to Never Run Out of Content Ideas for Your LinkedIn Company Page
Do you have a shortage of content for your LinkedIn Company Page? Well you shouldn’t. Because as Air Supply says, you can really make content out of nothing at all
How to Create Social Media Visuals When You’re Not a Graphic Designer
Join me for a free virtual uprogram on November 12 at 12:30pm ET on how to take your social media graphics (and bring video, podcasts and thought leadership) to the
Why Fear Based Marketing Doesn’t Work for Law Firms
A couple of months ago I got a ticket on route 80 in New Jersey.
This is my least favorite highway in New Jersey, because cops are hiding at multiple
How Being Fired Can Be the Best Thing That Happens to You
For anyone who has been recently let go or fired from their jobs, I just want to say things do get better and you will be OK.
You are not
How to Make Your Content Less Boring and Forgettable
Most content on LinkedIn is boring. It’s dry. It has no personality. It’s forgettable. And it’s too self-promotional.
The best way to sell yourself and your services to provide value
Why You Should Build an Email List Today
Many businesses don’t realize the importance of building an email list.
Emails are the most direct and reliable way of getting in touch with your client and prospects.
Every internet
Public Relations Tip for Law Firms: Add Reporters to Your Client Alert Email List
Do you have reporters on your client alert and article email list?
If not, you should add them.
Why? Well I’ve had many occasions when a simple email blast I
Women Who Wow: Nathalie Daum
Nathalie Daum is truly a woman who wows – and you’ll find out why in this Women Who Wow profile.
Nathalie is the Director of Marketing and Business Development at
How to Increase Readership for Your Blog
When I first started my blog it hardly got any traffic. I spent many hours writing content for it and was quickly discouraged. Writing great content doesn’t mean your blog