It’s important to remember that just because you created a useful article or blog post or are hosting a timely webinar, there is no guarantee that anyone will actually know
Easy Ways to Increase Your Social Media Shares
If you want people to share your content, you need to make it easy for them to do it.
This is one of the main reasons why I see low
Tips to Go Viral on LinkedIn
I’m often asked how you can get a post to go viral on LinkedIn. It doesn’t happen often but it can. I recently got 1 million views and 12,000 likes
How I Manage My Social Media Posts
I’m often asked what I use for a social media editorial calendar to manage my posts and my clients’ posts.
If you don’t yet have an editorial calendar to manage
Podcast: Social Media, Content Marketing and Networking Tips for Lawyers
The National Law Review recently featured me on its podcast on all the reasons why lawyers need to use social media, content marketing and networking. Some highlights:
The firms that
The Three Step Formula for LinkedIn Success
Do you want to know why your LinkedIn posts aren’t doing as well as they could be?
They’re too much about you.
They’re not helpful.
They’re not written with your
How to Conquer Your Feelings of Imposter Syndrome
Every day I have to silence that voice in my head that tells me that I have no business posting on LinkedIn because I don’t know anything.
Who am I
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages
What to Avoid Doing on LinkedIn – Social Media Nightmares
In the spirit of Halloween, I’ve put together a few common social media nightmares that I see here on LinkedIn.
They undermine the success of your personal branding and business
Upcoming Virtual Course on How to Effectively Use Canva to Create Simple Graphics to Build Your Brand and Business
I’ve been asked by a few industry colleagues to offer a Canva workshop as we are all doing more with less. That’s the online tool that I use to create