If your alumni relations program is not a priority for your marketing, recruiting and business development efforts for 2022, it should be!
Here are some ideas for how to creatively
How to Easily Achieve Success on LinkedIn
People ask me all the time about how I’ve achieved success on LinkedIn. First off it took years!
It wasn’t something that happened overnight. I was posting on LinkedIn and
How to Build a Strong LinkedIn Profile and Presence
I didn’t always have a strong LinkedIn network or presence. Just like everyone else, I had to start from scratch.
And for a long time I didn’t do much on
How to Be a Successful Entrepreneur
Today is National Entrepreneurs Day, a day on which we highlight people who have designed, built and run a business from scratch.
I am lucky to have so many amazing
Social Media Content Marketing Ideas for November
It’s fall y’all! And in addition to consuming copious amounts of pumpkin lattes and pumpkin cookies, one of the things you should consider is doing content and social media campaigns
How to Conquer Your Feelings of Imposter Syndrome
Every day I have to silence that voice in my head that tells me that I have no business posting on LinkedIn because I don’t know anything.
Who am I
How to Use Your Law Firm Web Site for Branding, Lead Generation and Recruiting
Many of us work in fields where our website content can be well, boring or dry. But your content doesn’t have to put people to sleep, like the site my
How to Make Your Content Work Harder and Smarter
You can make your content work harder and smarter for you by repurposing and updating your content into:
- Blogs
- Videos
- Podcasts
- Case studies
- Multiple social media posts
- Company history/milestones
- Collages
How to Get More Media Coverage for Yourself
If you’re struggling with getting press coverage for yourself or your organization, here are some tips to help you.
My biggest tip – Don’t waste reporters’ time by sending them
What Do In-House Counsel Really Want From Their Law Firms?
2021 has been an unprecedented year in the legal industry. While firms were cautious during the first part of Covid, they emerged late last fall and into 2021 with a