Being effective on social media in professional services takes planning, creativity and participation from lawyers and employees, but you really don’t need a big budget or a big team to
How to Effectively Build Stronger Relationships with Your Alumni That Can Lead to New Business and More
If your alumni relations program is not a priority for your marketing, recruiting and business development efforts for 2022, it should be!
Here are some ideas for how to creatively
How to Set Goals That You’ll Actually Accomplish in the New Year
I personally hate the term “new year’s resolutions” and maybe you’re with me on this too.
I also never stick to resolutions whether they are in my personal or professional
Content Marketing Idea: Create a Year-End Email and Social Media Post
I have an idea for you to engage with your clients and prospects this time of year – send them a year-in-review email.
An effective year-in-review email strengthens confidence in
Announcing my LinkedIn Group Coaching Starting in February 2022
Most content on LinkedIn is boring. It’s dry. It has no personality. It’s forgettable. And it’s too self-promotional.
The best way to promote yourself and your services is to provide
How to Jumpstart Your Marketing Efforts for the New Year
Don’t let the last week of the year go to waste when it comes to your marketing and business development efforts.
Instead use this time to your advantage while everyone
End-of-Year Marketing To-Do’s to Build Your Brand and Business
Don’t let the last few weeks of the year go to waste when it comes to your marketing and business development efforts.
Here are a few actions you can take
Why You Need to Incorporate Video Into Your LinkedIn Strategy
Videos on LinkedIn are one of the most underutilized forms of content on LinkedIn, providing major opportunities for you to incorporate them into your social strategy.
LinkedIn videos are effective
Register for the LinkedIn Master Class
In this program on December 21, I will take you through all of the elements of a successful LinkedIn profile and how to optimize your profile for personal branding and
How to Be a Successful Content Creator
Being a successful content creator isn’t just about creating posts that promote you and your business. In fact that’s just a small part of what you should be doing.
It’s